But in future, BNEF argues, the aim will be to secure as low-cost renewable power as possible and supplement that with “more expensive flexible capacity from demand response, storage and gas, and then importing the remaining needs from neighbouring grids. We are reaching the point in the story where power system regulation will have to be fundamentally rethought .”
However, the energy storage sector will continue its strong showing from 2016, with commissioned capacity set to exceed 1GW for the first time, Liebreich and McCrone say. “We predict a doubling of new capacity from this year’s 700MW to 1.5GW, almost all of it lithium-ion batteries. We are going to see a further reduction in battery prices of at least 15% this year, after a 70% reduction in the past five years.”
Then, in 2002, Texas deregulated the electricity market and everybody cheered!  Except that, sure, deregulation opened up the market to competition that may (or may not) have resulted in lower rates, but it introduced a whole host of other issues.  These issues may not have been factors before but now they’re critical when you’re on the look-out for cheap Houston electricity providers.

Although electricity prices in the UK aren't cheap some countries have it much worse. In this article I'm going compare internationally to look at who is paying more $/kWh for their energy. I’ve gathered some numbers and crunched a little data to see who is really paying a lot for their power. For my neighbour here in the UK I’ll add a bit more data at the end.

With headquarters in Houston, Texas, Just Energy provides electricity and natural gas to more than 1.8 million customers in regions of Texas and about a dozen other states, as well as several Canadian provinces and parts of the United Kingdom. By creating energy-efficiency programs and encouraging the growth of green energy in America, Just Energy Texas gives its customers the opportunity to receive competitive supply rates and reduce their environmental impact.
Fixed-rate, long-term (contract) plans provide stability in electricity rates. If market energy costs suddenly trend upward where you live, you can rest assured that you won’t have to pay more out of pocket. However, if you want to switch to a different, lower-cost plan before the end of the contract term, you’ll likely have to pay a cancellation or early termination fee.